Jack, please share with us your degree of personal satisfaction when creating some of the world’s greatest golf courses.
JACK: “I
love it; it’s fun. To me, I get a tremendous kick out of when I go to a
development and someone approaches me to say something nice about the
golf course, their lot, or how happy he or she is with their decision
to buy there. For example, take Pronghorn in Bend, Oregon. We did a
grand opening of that golf course, and the people out there who
just bought lots were ecstatic, because they loved the views and what
they had. The golf course owners were ecstatic, because they were
selling the lots and the product before we hardly ever rode the golf
course. Almost half of the lots, or better, were sold out before we did
the golf course. And the memberships have done very well. I get
tremendous satisfaction of seeing the success of an owner. Then I know
I’ve done my job. Now that’s a great sense of satisfaction. Not only do
I know I produced a good golf course, but I produced it in a way that
worked for what they intended to use it for. That’s my definition of a
good golf course.”